7th
Brands and social objects
If it’s true that a (personal) brand is a social object, like Anna Farmery maintains: how do the 5 principles by Jyri Engestrom apply?
If it’s true that a (personal) brand is a social object, like Anna Farmery maintains: how do the 5 principles by Jyri Engestrom apply?
Thinking laterally about lateral thinking. Wikipedia
There are other ways to think than the logical ways:
Let’s sink logic and think.
My mind looks at the world though a tunnel of prejudices. At least they are colorful.
This is not a montage. What you see is graffity on the wall of a tunnel under a freeway. On the right there is grass growing up the slope.
What’s the difference between these concepts of design? Could it bew labeled “Chaotic” versus “Organic”?

By Detlef.
What intrigues me is that within both concepts human “intention” takes a step back: The wall of the tunnel was designed - as was the slope. But the growth on it was not part of that intended design.
I like to see what happens when “volition” and “intention” are not at work.
I dreamt of being able to drive a car since I was 3 years old. Okay: Don’t want to lie about it: perhaps 2.
Finally being allowed to drive when I had my driver’s license was every bit as great as I had imagined.

By Detlef.
To be driving is freedom and adventure.
Just imagine you couldn’t …
Does a frog have a soul?

By Detlef.
Something was gone here immediately.
Something fades away slowly.
Or is integrated back into life
= eaten.
Changing your values isn’t easy at all. Because you identify with them.
Who wants to own Content? That’s the question asked most profoundly by Jeff Jarvis. Anyway: he is a successful book author.
Here are some ways for content owners to make money with content.
I like the term “brand experience designer” in this Twitter bio. After all: what is a brand if not an aggregation of designed experiences?